Personal Brand Strategist | Marketing Prof | Content Creator

After more than two decades in marketing and brand strategy, I reached a season of midlife where everything looked successful from the outside—but inside, I felt lost.

I had the career.
The credentials.
The checklist.

Yet something deeper was calling.

I wasn’t just craving a pivot—I needed a rediscovery.

As a marketing professional and Professor of Integrated Marketing Communications, I’ve spent years helping brands clarify their message, define their identity, and show up with intention. But like many women over 40, I realized I had lost alignment with who I was becoming in my own life.

So I gave myself permission to slow down, get quiet, and start asking better questions.

I traded burnout for alignment.
I swapped perfectionism for purpose.
I chose reinvention.

That personal reinvention reshaped not only my life—but my work.

Today, I help women over 40 build confident, visible personal brands rooted in authenticity, experience, and self-trust. Through lifestyle, style, wellness, and strategic personal branding, I guide women through midlife transitions so they can show up with clarity, confidence, and intention—online and in real life.

Because personal branding after 40 isn’t about starting over.
It’s about owning who you are now—and letting the world see her.